Living Proof wasn't a brand I had heard much about except that Jennifer Aniston is a co-owner and who doesn't want hair like Jen! Besides, I was too busy declaring my love for all things Oribe (btw it's still love!) to try anything from the line. Until a recent lunch time peruse of the shelves in Space NK led me to purchase the Living Proof Prime Style Extender.
A primer for your hair, this works by holding your style for longer and allowing you to go that extra day without washing. I don't mind the washing part but anything that means I can postpone drying my mane is a winner in my book. I always work this in post wash, applying to damp hair from root to tip and it makes my hair more manageable. I swear when I use this, my hair practically dries and straightens itself and more importantly, it stays that way! This weather and frizz proofs my hair. This helps me achieve a smoother, straighter style. Which is no mean feat, believe me, blow-drying is a job in itself! It is a really light weight serum so it doesn't leave my hair feeling greasy. I have really thick hair but it's so light, it doesn't leave fine hair feeling weighed down. Also, it smells incredible! The corner stone of any good haircare product no?
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